Content
marketing and Social Media Presence is
going to play a very crucial role in 2014. Google will give preference to the
companies that has robust content marketing effort signaling that these are the
type of businesses Google wants to support.
From
the last few years social media is playing very active role in Internet
marketing. We saw the rise of Facebook, Twitter in the last few years and now the
networks like Pinterest, Instagram and
many micro video services have also joined the same league. Now relying on just
one network is no longer enough. A study has been released recently from the Content
Marketing Institute saying that the most successful B2B marketers
are active on an average of 7 networks.
Apart
from strengthening your position in social media, the presence on Google+ has
now become crucially important.
More updates/ information will be covered in next post.
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